![]() ![]() That same year, the Journal purchased the morning Milwaukee Sentinel – which had been founded with the financial support of Solomon Juneau in 1837 – from the Hearst Corporation, which had itself bought the paper once edited by Rufus King, in 1924.īecause the Sentinel's home at 540 N. In addition to housing office space and a cafeteria (pictured above), the addition also had loading docks and a newer, larger press room for printing the newspaper, a large paper storage area and other features. Inside, in the one-time executive suite on the fourth floor, there is a mural that also depicts communication across the centuries (a section of it is pictured here below).Ī contemporary addition was built to the east in 1962 to plans drawn by Eschweiler Eschweiler and Sielaff. Arthur Weary is credited with the design of the frieze but he was not mentioned in the descriptions published in the American Architect and nothing could be found about him through an internet search.Īlthough the frieze, which was deteriorating and had begun to perilously drop pieces to the sidewalk below, was removed in 2011, other decorative elements remain. It is divided into 17 major epochs in rather sharp relief separated by groups of figures in low relief illustrating the life and customs of each particular period." The article goes on to describe the frieze in detail. “An article from 1925 describes the frieze as six feet in height, depicting man’s efforts to communicate with man. “Because the building was so simple, much was made of the design of the printers’ marks in the lunettes above the third story windows (all thoroughly researched) as well as the frieze near the top of the building,” notes the city’s historic designation report for the building. The rest went to the dump, though one facilities employee believes that it was documented in photographs before it was trashed. Many employees took bits of the frieze home as garden or home ornaments. Though it’s not explosively decorative, the building has a simple elegance and was adorned with a number of motifs and symbols, as well as a now-removed frieze. Oeflein contractors got busy erecting the five-story building with its granite base and Kasota limestone from Minnesota decorating the areas above. The building cost $1 million, and the paper spent another million on the machinery required to produce a newspaper.Īfter laying the cornerstone in April, W.W. In 1924, the growing Journal moved into its Art Deco gem of a home designed by Chicago architect Frank D. In 1891, the paper moved its offices to the Montgomery Building at the southeast corner of Milwaukee and Michigan Streets and in 1907 it hopped the river, occupying a building at 734 N. In 1883 the Journal really made its name via its hard-hitting coverage of the Newhall House fire. Two years later, the Journal became a United Press International affiliate and moved across the street to the former Wisconsin News building, which still stands. Deuster and Michael Kraus, and headquartered in the Seebote Building, home to the German-language Seebote newspaper Deuster also published, on Mason Street near the river. State St., faces the corner of State Street and Vel Phillips Avenue and was built in 1924 as a stunning new home for the Milwaukee Journal, which like most Milwaukee newspapers, had gotten its start east of the river.įounded in 1882, the daily Journal – an afternoon paper – was published by Peter V. ![]() The most recognizable of the three, 333 W. Only a few photographers and others, like those clearing out the former library, remain.Īlthough most recently the building was called the Journal Sentinel Building, it is actually a complex of three buildings, erected at different times. The Journal Sentinel has for the most part completed the move of its newsroom staff to 330 E. ![]() Jeffers & Co.’s effort to convert them into Journal Square apartments and student housing for nearby Milwaukee Area Technical College. So, I was excited to be able to get a peek inside last week as work commences on owner J. Professionally and personally, the buildings, especially the former Sentinel building at 918 Vel Phillips Ave., carry a lot of memories and nostalgia for me. ![]() Plus, when I first moved to Milwaukee in 1983, the Journal lobby still sold maps and stamps and newspapers and you could mail letters there and handle other services, too, as well as grab schedules for every bus route in town. But few of them have affected my life as much as the former Journal Sentinel buildings on what used to be called “4th and State.”Īlthough I’d been writing professionally for a couple years by the time I started working at the Milwaukee Sentinel in autumn 1988, my five years there solidified my career choice and helped provide me with the skills I’d need. And since I’ve lived here a long time, it makes sense that I have some connection to some of them. As you know, I get to see a lot of Milwaukee buildings. ![]()
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